It’s a buzz word

Business model. It’s a buzz word, and one I’ve never quite figured out because this site has no coherent plan. It’s grown by accretion. [Or it’s grown by secretion, or sedation, depends on whom you ask.] I got really good at reading raw log files, two servers ago, but I’ve gotten tired of trying to track where everyone goes on the web site. Too much effort. I do know there’s been a 30% increase in the web traffic as the old publication source gradually drops my stuff. Increase in business hitting the page. But that doesn’t pay the server’s price tag. The scopes, and the archives, are going to stay freely available, that’s for sure. I was walking around yesterday, between Threadgill’s, Magnolia and Jo’s, doing readings and nodding to folks I know. It’s the little things that are supposed to bring a smile:
“The monster’s dead. The movie’s over.” (Back of a T-shirt.)
“You bought it. I can’t believe it.” (Guy pulling up in a new, blue Lexus SUV.)
“I play a cop. Can you believe that?” (Gemini)
I was almost to Magnolia, and some girl was honking and waving at me from a big, red van, I couldn’t see who it was. Told you it was a hot day. When I realized it was that Gemini, I dashed across the traffic to hop in her smoke–filled van. Even from ten meters, the van was belching out incense. We rode around, went to her boyfriend’s house, made a few calls, and she dropped me back at the Mag, just in time. “I can’t believe it’s you,” I told her, “I just called and left a message with your boyfriend — your e–mail said you’d be in town this afternoon.” South Austin is getting smaller and smaller.