Dear Interested Party,
I send out a “draft” version of the weekly column I write, just for the current sign, the birthday people, usually on Wednesday morning. Sometimes earlier, sometimes later, and I’ve missed it a time or two. It’s free, no guarantees.
No embedded graphics, no sounds, no annoying up-sell. Just the current horoscope.
That text rolls out, usually around midnight, Wednesday night, Thursday morning. Kind of depends on where you are on the planet. Like last week’s example, the current text on the website is corrected while the e-mail was just a draft.
It’s a free preview of the premium content on the site. The other 11 signs, they are available, and for premium subscribers, there is a variety of options for delivery, including email and RSS feeds.
Lately, the e-mail has hit the wires around 9 AM and the scopes have rolled out around 9 PM, but your mileage may vary. It’s like 12-hour sneak preview of what’s up ahead, and if it’s your birthday week, then it’s a bonus.
The best marketing minds suggest Tuesday morning is the best time to send. My column goes live Wednesday around 9 PM, so anytime after that is good, too.
Between Tuesday morning and Thursday morning, I’ve come up with the idea of Wednesday morning being the best time to hit “send” on the bulk-mailer. Not optimal, but a lot easier for me, and that’s what this is about.
Don’t want it until the new scopes are out? Open my mail on Thursday.
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Dear Interesting Provider,
Thank you for all you do, all the thought that goes into the setup and design, and all the insight and care that go into the actual scopes themselves.
Sincerely,
Rhubarb (the rhubarbster)
Dear Interested Reader:
Thanks for the support over the years. Someone in Texas loves you for it.